Hospitality
Frank Bennett
The DNA Required to Clone a Successful ...

Successful full service neighborhood restaurants are rarely duplicated in a second location, even by their original founder. I have observed this phenomenon over and over throughout my forty years on the New York restaurant scene. Whenever a successful restaurant in one neighborhood tries to expand to another location, it rarely enjoys the success of the original restaurant and often fails completely after a short stay in business. Why? Why can't successful restaurateurs do it again? The failure rate for duplicating successful restaurants is too high! What goes wrong when industry leaders try to repeat their success?

 To find the answer, I decided to interview 25 independent restaurant owners who had tried to open a successful second restaurant and had met with varying degrees of disappointment.

Published Books

TREADING CLAMS

TREADING CLAMS

BY FRANCIS BENNETT

TREADING CLAMS - AVAILABLE ON AMAZON - KINDLE EDITION

"A blend of the humorous and the sentimental, the devastating and the hopeful. Bennett's eagerness and sincerity shine through.... impressive power". ~ KIRKUS REVIEWS

"Earlier in the week I had one of those dreadful days that leave you wound up and cross and I reached for a book to relax with. I didn't think about it - I picked up TREADING CLAMS because I KNEW that I would feel better for reading it. I did. Crabber worked his magic in these eight beautifully written stories."  ~ Sue Magee, THE BOOKBAG UK

"A good story can transport you to another time, another place, another life. Bennett writes with the kind of description that makes you feel you've been there and it is still a faint memory. Adults and children will equally enjoy John White's experiences and find, by the end of the last one, that they wish for more."  ~ Ben Sharpton, author of 7 SANCTUARIES